It's a GREAT day at

E&R Sales

Richmond, VA: 804-744-8000
: 804-744-5125

It’s a great day at E&R Sales! We are the retailer’s destination for Balloons, Pens, & Novelty Trends! Looking for a turn-key balloon program for your store? E&R Sales is your solution!

As a national wholesale balloon distributor, E&R Sales stocks the best brands such as Anagram Balloons, Betallic Balloons, and Sempertex Latex (formerly betallatex); selling balloons to Hallmarks, Hospitals, Florists, Gift Shops, Decorators, and Supermarkets nationwide, with fast shipping and the smallest minimum order in the industry.

We stock over 500 designs of foil (mylar) balloons and a full line of high quality latex balloons in several sizes… plus much more. We offer everything from balloon weights to Ultra Hi-Float, helium regulators to display racks, curling ribbon to enclosure cards — we have it ALL for your retail store.

E&R Sales also boast top selling pens, stocking brands like Marvy Uchida, Zebra, Pentel, and Itoya; all in small displays for your cash register counters to drive impulse buys and increase the average ring!

We are the balloon and pen experts, with exceptional customer service because we truly value your business at E&R Sales!


Welcome Retailers!

Get more from your in-store balloon program! E&R Sales is a trusted solution-oriented partner and reliable national distributor of balloons and balloon accessories. We will make your store successful with balloon sales.

Customized wholesale balloon programs are what we do! We provide expert retail product planning, merchandising consultation, as well as a customizable line of quality balloons and related novelty products.

13 hours ago

E & R Sales
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1 week ago

E & R Sales
Happy birthday to Michelle! Who wouldn't want to work in our customer service dept when you know this is the fun you'll have when it's your birthday? Love the creativity with the signs and decorations and how the team supports each other. (This is just a glimpse of what they did.) ... See MoreSee Less
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1 week ago

E & R Sales
Happy Father’s Day to my Dad, the Founder of E&R, and all the Dads we have the pleasure of working with in this cool business. Xo- E ... See MoreSee Less
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